Emotions are OK collection by Simons, for Tel-jeunes
August 24, 2021
Simons stores were keen to promote and serve the cause of youth mental health for their Twik + Djab fall-winter collection, aimed at youth aged 15 to 25. Just in time for back-to-school, the Emotions are OK collection was designed to promote and support the mental health cause. With this in mind, each item was created to spread positivity, joy, and self-acceptance. With the purchase of each piece, $5 will be donated to the Tel-jeunes Foundation and Jack.org.
The Simons team hopes to open a dialogue and encourage young people to talk about their emotions, whether they are happy or not. At Tel-jeunes, half of the interventions are related to psychological health. Despite the easing of health measures and the resumption of face-to-face classes, anxiety remains and the insecurity of a new wave still looms. We sincerely thank Simons for this precious collaboration, a mark of confidence that testifies to the importance of our services for the youth of Quebec.
The collection is now available online and in all Simons stores across Canada!